Crown MINI of Richmond
8710 W Broad St, Richmond VA 23294 • Toll Free: (877) 600-8146 • Service: (877) 600-8146
Motorers' Opinions
What Does Our Rating Mean?

It’s an honest and unedited measure of how well we’re doing, according to actual customers who’ve done business with us in the past few months.

Our dealership’s rating is based on information collected from our customer satisfaction surveys conducted by MINI USA for new car sales and service transactions over the last 90 days, by an independent, third-party company. Neither MINI USA nor any MINI Dealers can alter the ratings or comments.

Click here for more information.

Sales Rating 4.8
  •   5.0
      –   Christina N., Henrico, VA Feb 16, 2012
  •   5.0
    "Overall, the sales staff has been incredibly accommodating. I experienced a huge problem with the first Mini that I bought because the sports seats became enormously uncomfortable after driving for 15 minutes or so -- lots of this had to do with the fact that I am short with short legs -- the seats simply hit me wrong. Unfortunately, with a relatively short test drive, I wasn't aware that the configuration (deep seats with raised pad on the front of the sear) would cause so many problems. The sales staff expressed to me that their goal was to have me be happy with my new Mini and bought back the first car, then found and delivered my current Mini which has the standard seats that are just perfect. The transition could have been a nightmare but Crown Mini Richmond made it happen seamlessly. Thanks especially to Anja and Yung for their professionalism and superior customer service."   –   Yvette S., Earlysville, VA Feb 13, 2012
  •   4.5
    "Even though it took me four months to complete the purchase, Drew's patience never waned. Our countryman is so much fun, we drove 70 miles for dinner and a concert."   –   Ann M., Earlysville, VA Feb 5, 2012
  •   5.0
      –   Thomas V., Richmond, VA Jan 23, 2012
  •   5.0
      –   Dale H., Moseley, VA Jan 21, 2012
  •   1.5
    "signed lease papers on 12/31/11. still waiting for promised check from trade in -- it's 1/13/2012."   –   Ellen T., Petersburg, VA Jan 13, 2012
  •   5.0
    "I had a wonderful experience at Crown Mini. Thanks Nancy for getting me the car I wanted. I appreciate what you did for me."   –   MINI Owner, Richmond, VA Jan 9, 2012
  •   5.0
      –   Samuel C. F., Charlottesville, VA Jan 9, 2012
  •   4.5
      –   MINI Owner, Richmond, VA Jan 8, 2012
  •   5.0
    "We thought our salesperson, Drew Tatom, perfectly understood our requirements and our style. He found exactly the car we were looking for without any high pressure, and explained everything clearly to us all the way through the transaction"   –   Bruce M., Charlottesville, VA Jan 8, 2012
  •   5.0
      –   MINI Owner, Charlottesville, VA Jan 6, 2012
  •   5.0
    "Great staff at Crown Mini that really know their products and how to treat customers."   –   George D., Richmond, VA Jan 6, 2012
  •   4.5
      –   MINI Owner, Sandston, VA Jan 6, 2012
  •   5.0
    "Super group of sales personnel!"   –   Cynthia R., Richmond, VA Jan 6, 2012
  •   4.5
    "Our experience at MINI was excellent. The Mini advisor was excellent and knowledgable about the car. And she also was friendly."   –   Stephanie H., Chesterfield, VA Jan 2, 2012
  •   5.0
    "Young and Tim were truly amazing. They took the time and energy to make sure that all of my needs were met and that I would be satisfied with my purchase. They went over and beyond any other vehicular sales experience I've /ever had-I would absolutely recommend them to my friends and associates."   –   Cynthia C., Chesterfield, VA Jan 1, 2012
  •   4.5
      –   MINI Owner, Richmond, VA Dec 26, 2011
  •   5.0
      –   Patricia S., Richmond, VA Dec 22, 2011
  •   5.0
      –   Tracy R., Lanexa, VA Dec 16, 2011
  •   5.0
    "I just bought my 4th MINI from Crown MINI. They are truly the best: professional, honest, helpful, friendly. Consistently."   –   MINI Owner, West Point, VA Dec 7, 2011
  •   5.0
      –   Demarcus B., Stafford, VA Nov 29, 2011
  •   5.0
    "Crown Mini is the best. Anja, Young, Frank and all the rest of the staff is tops. If all dealerships were like Crown, it would be hard to shop. Since they are not, buying a new car is fun and easy."   –   Dalton L., Mineral, VA Nov 29, 2011
  •   5.0
      –   Janet B., Richmond, VA Nov 29, 2011
  •   5.0
      –   Kathryn S., Midlothian, VA Nov 27, 2011
  •   5.0
    "My overall experience with this dealership was perfect, the staff was amazing, and everything was handled so efficiently, but with a personal touch. I will definitely recommend this dealership to everyone!"   –   Kimberly A., Manassas Park, VA Nov 27, 2011
Service Rating 4.6
  •   4.5
      –   Eric E., Midlothian, VA Feb 18, 2012
  •   4.5
      –   Summer G., SHIPMAN, VA Feb 18, 2012
  •   4.5
      –   MINI Owner, Richmond, VA Feb 17, 2012
  •   2.5
      –   John M., Williamsburg, VA Feb 16, 2012
  •   5.0
      –   Priscilla W., Charlottesville, VA Feb 16, 2012
  •   4.5
      –   Jamie B., Richmond, VA Feb 16, 2012
  •   4.5
    "The best MINI experience I've had. Far superior in every respect to MINI of Alexandria. Seamless, honest, and never felt rushed. I also got to watch my vehicle being repaired and was able to speak with the mechanic! That never happened before... Glad I moved back to Richmond!"   –   MINI Owner, Gordonsville, VA Feb 15, 2012
  •   4.5
      –   MINI Owner, Richmond, VA Feb 13, 2012
  •   4.5
      –   James P., Williamsburg, VA Feb 13, 2012
  •   5.0
      –   Mari W., Madison, VA Feb 11, 2012
  •   5.0
      –   MINI Owner, Warsaw, VA Feb 11, 2012
  •   4.5
      –   MINI Owner, Richmond, VA Feb 10, 2012
  •   5.0
    "Rick Nelson is DA MAN!! Seriously he took very professional care of me from the moment I came into the service bay! Oh yeah...the loaner was excellent, clean, gased and ready to go. Rick took the time to explain everything that would be happening to my car and was very much concerned with my satisfaction. I was on my way shortly. I was updated during the repair process. Rick told me what time he would get to work so that I could pick my mini up early...you guest it, Rick was on time, explained the repairs, my mini had received a courtesy was and so I was again quickly on my way. I am very happy!!"   –   Larry M., Gordonsville, VA Feb 10, 2012
  •   5.0
      –   MINI Owner, Lynchburg, VA Feb 10, 2012
  •   5.0
    "Crown Mini is by far the most wonderful service center for Mini's in my area! They go beyond every expectation you might have to make sure you are satisfied and confident that your MINI is the best it can be - and let's face it - MINI's are the BEST!!!! everything else is just a CAR...."   –   Slater D., Midlothian, VA Feb 8, 2012
  •   4.5
      –   MINI Owner, Tappahannock, VA Feb 8, 2012
  •   5.0
    "Excellent Service as usual!"   –   Joel S., Chesterfield, VA Feb 5, 2012
  •   4.5
      –   MINI Owner, Chesterfield, VA Feb 5, 2012
  •   5.0
      –   Elizabeth R., Richmond, VA Feb 4, 2012
  •   5.0
      –   MINI Owner, Richmond, VA Feb 3, 2012
  •   5.0
    "(Parts Department) I had to get an extra key and it had to be ordered. Unfortunately, I have to drive back to the dealer to get it coded. Would recommend Parts Department have keys in stock."   –   Eric M., Charlottesville, VA Feb 3, 2012
  •   5.0
    "This was the best service visit I have ever experienced! Steve and Rick are the best service advisors I have ever met. Make sure you keep them happy because they are a huge asset to the company!"   –   Bruce K., Powhatan, VA Feb 1, 2012
  •   5.0
    "GreaT!"   –   Scott L., Richmond, VA Jan 30, 2012
  •   5.0
      –   Kristopher J., Charlottesville, VA Jan 29, 2012
  •   5.0
      –   Patrick K., RICHMOND, VA Jan 29, 2012
  •   5.0
      –   Weston J., Richmond, VA Jan 27, 2012
  •   5.0
    "Rick Nelson and Steve Stankoweiscz were great! Rick was exceedingly professional and accomodating and provided a hassle-free service experience from start to finish. He set me up with Courtney Cormier, who has always been my mechanic of choice for my Mini Cooper S 2007."   –   Kimberly R., Quinton, VA Jan 26, 2012
  •   5.0
      –   MINI Owner, Richmond, VA Jan 26, 2012
  •   5.0
    "Rick Nelson did an EXCELLENT job of making sure when I arrived that they were ready for the mini, to keeping me updated during the sevice to making sure I was pleased with the out come. THANKS!!!! Rick"   –   Don V., Midlothian, VA Jan 26, 2012
  •   4.5
      –   Timothy O., Toano, VA Jan 26, 2012
  •   3.5
    "I went in for an alignment and tire rotation and ended up getting two new tires, oil change and break fluid change, costing over $1000. Probably all work was necessary but the cost seems expensive to me. Tires were originally quoted with a 20% markup and no alternatives were provided other than the OE tires in stock. You guys aren't in the tire business and given the rise in use of sites like tirerack.com, you should offer tires at tirerack.com's price plus shipping. This is what I ended up paying after threatening to ship in my own tires or move my car. Why put me through the trouble? Also your min of 15%/$50 "environmental fee" is a joke. That is not covering any actual costs and just pads your profits... your high labor rates and part margins allow plenty of built in profit so the fee should not be necessary. When I inquired about the fee, the answer was "it's just on every RO"... not a very good explanation. This all said, I thought Rick was generally nice and knowledgeable."   –   Rick M., Richmond, VA Jan 25, 2012
  •   4.5
      –   Jayne C., Barboursville, VA Jan 25, 2012
  •   5.0
      –   MINI Owner, Hanover, VA Jan 23, 2012
  •   5.0
    "Rick is a wonderful public relations person."   –   Megan S., Richmond, VA Jan 23, 2012
  •   2.5
    "I scheduled my visit, wound up waiting for the service to be completed, I was told that the service check was only done visually, and my receipt would be mailed to me."   –   Neil B., Williamsburg, VA Jan 21, 2012
  •   5.0
      –   MINI Owner, Richmond, VA Jan 20, 2012
  •   5.0
      –   Frederick H., Mineral, VA Jan 20, 2012
  •   4.5
    "The staff is excellent. Service great. Waiting with coffee and internet access was fantastic. No complaints at all. Nothing but compliments for Crown MINI."   –   Christopher D., Williamsburg, VA Jan 20, 2012
  •   4.5
      –   Peter C., Williamsburg, VA Jan 20, 2012
  •   4.5
      –   Robert S., Gordonsville, VA Jan 19, 2012
  •   5.0
      –   Mark C., Harrisburg, PA Jan 19, 2012
  •   1.5
    "Coming to the dealership is more of an exercis in dealing with aggressive sales personnel, disguised as servive personnel, than it is an experience in high quality customer service."   –   Lana P., Chesterfield, VA Jan 19, 2012
  •   4.0
      –   MINI Owner, Gordonsville, VA Jan 18, 2012
  •   5.0
      –   Bryan J., Toano, VA Jan 18, 2012
  •   5.0
    "Quick and painless, great crew."   –   Samuel C., Richmond, VA Jan 15, 2012
  •   5.0
      –   James B., Midlothian, VA Jan 13, 2012
  •   5.0
      –   MINI Owner, Richmond, VA Jan 12, 2012
  •   5.0
    "Rick Nelson did an outstanding job of taking care of my wife and I."   –   Timothy S., Toano, VA Jan 11, 2012
  •   4.5
      –   Roger W., Maidens, VA Jan 11, 2012
  •   3.5
      –   Kenneth K., Lexington, VA Jan 11, 2012
  •   4.5
      –   Jonathan P., Williamsburg, VA Jan 11, 2012
  •   5.0
    "Crown Mini of Richmond, VA is the absolute best in customer satisfaction."   –   Marianne S., RICHMOND, VA Jan 8, 2012
  •   5.0
      –   Carlton R., Richmond, VA Jan 6, 2012
  •   5.0
    "You MINI Service Manager has gone way beyond the call of duty; he's always listens carefully and has responded to all requests for information or assistance in a timely fashion."   –   Glenn D., Williamsburg, VA Jan 6, 2012
  •   3.5
      –   Jeremy W., Mechanicsville, VA Jan 6, 2012
  •   5.0
      –   Andrea M., CROZET, VA Jan 6, 2012
  •   5.0
    "Steve and Rick do a fantastic job of taking care of my Mini. They are also very god at explaining what is going on, why it has happened and how it will be repaired."   –   Gordon M., Richmond, VA Jan 3, 2012
  •   4.5
      –   David F., Chesterfield, VA Jan 3, 2012
  •   5.0
      –   Billy G., Richmond, VA Jan 3, 2012
  •   2.0
    "I generally have no issue going to Crown Mini of Richmond. The service has been friendly and fast in the past. It took them 3 hours to change 1 tire. The no flat tire was on national back order until March of this year. Of course it took them 2 hours for them to tell me this. This is after having made an appointment in advance and being told that it would take 1.5 hours max. I've now had to have my tire replaced with a standard tire and feel like the Roadside Assistance I purchased is a joke if they are replacing my tire with a much less expensive model. I was told there was no other option than to do this, but know that's not true considering all of the cars that are sitting in the lot unsold with run flat tires on them. I'm very disappointed about how my request was managed. Furthermore, I'm going to have to get my other tires replaced now with standard tires."   –   Katherine W., Richmond, VA Jan 3, 2012
  •   5.0
      –   Annabelle M., South Chesterfield, VA Jan 3, 2012
  •   4.5
      –   Mary K., Richmond, VA Jan 2, 2012
  •   5.0
      –   Gregory B., Fort Lee, VA Dec 31, 2011
  •   5.0
      –   Maren V., Richmond, VA Dec 30, 2011
  •   5.0
      –   Dennis T., Richmond, VA Dec 29, 2011
  •   5.0
      –   MINI Owner, Burkeville, VA Dec 29, 2011
  •   4.5
      –   Jason D., Richmond, VA Dec 29, 2011
  •   5.0
    "They even took the time to help me sync my smart phone's contact list with the car's phone system. Truly above and beyond!"   –   Julia M., King George, VA Dec 29, 2011
  •   4.5
      –   Curtis B., Providence Forge, VA Dec 28, 2011
  •   4.5
      –   MINI Owner, Chester, VA Dec 28, 2011
  •   5.0
      –   Donald Z., Toano, VA Dec 28, 2011
  •   5.0
      –   Charles D., Glen Allen, VA Dec 28, 2011
  •   5.0
    "They were able to repair my brand new vehicle but the fact that it needed repairs was unacceptable."   –   Kathryn S., Midlothian, VA Dec 27, 2011
  •   5.0
      –   Craig P., Fredericksburg, VA Dec 27, 2011
  •   5.0
      –   Douglas B., Richmond, VA Dec 27, 2011
  •   5.0
      –   Davie C., HUDGINS, VA Dec 27, 2011
  •   5.0
      –   Gene S., Richmond, VA Dec 27, 2011
  •   5.0
    "The employees at the service center have been no less than fantastic. I have only had minor things to take my MINI in for (state inspection, etc) --but the staff are courteous and get everything done right and in good time."   –   MINI Owner, Richmond, VA Dec 26, 2011
  •   5.0
      –   David O., Richmond, VA Dec 24, 2011
  •   3.0
      –   Sharon D., Charlottesville, VA Dec 24, 2011
  •   5.0
      –   Scott A., Richmond, VA Dec 23, 2011
  •   5.0
      –   Helen S., Richmond, VA Dec 22, 2011
  •   4.5
      –   Bland G., Richmond, VA Dec 22, 2011
  •   5.0
    "This is the most exceptional dealership we've ever dealt with in all our years of owning cars!"   –   Patricia H., Petersburg, VA Dec 22, 2011
  •   4.5
      –   John P., Richmond, VA Dec 22, 2011
  •   5.0
      –   MINI Owner, Ruther Glen, VA Dec 21, 2011
  •   4.5
      –   David K., Richmond, VA Dec 21, 2011
  •   4.5
      –   Jessica S., Richmond, VA Dec 21, 2011
  •   5.0
      –   Thomas M., Forest, VA Dec 21, 2011
  •   2.5
      –   MINI Owner, Radford, VA Dec 21, 2011
  •   5.0
      –   Alexander W., Richmond, VA Dec 21, 2011
  •   4.5
      –   William C., Charlottesville, VA Dec 19, 2011
  •   4.5
      –   Henry A., Richmond, VA Dec 18, 2011
  •   4.5
      –   Marcia B., Richmond, VA Dec 16, 2011
  •   5.0
      –   Walter J., Nags Head, NC Dec 16, 2011
  •   5.0
      –   Stewart L., Richmond, VA Dec 15, 2011
  •   5.0
      –   Philip K., Williamsburg, VA Dec 15, 2011
  •   5.0
    "As with every service experience I've had before at this dealership, the service and people are outstanding."   –   Mary L., Richmond, VA Dec 15, 2011
  •   5.0
      –   Mary Anne T., Lynchburg, VA Dec 15, 2011
  •   5.0
      –   Kathryn C., FORK UNION, VA Dec 14, 2011
  •   4.0
      –   MINI Owner, Charlottesville, VA Dec 14, 2011
  •   5.0
      –   Michael M., Mechanicsville, VA Dec 14, 2011
  •   5.0
      –   Carl B., Charlottesville, VA Dec 13, 2011
  •   4.5
      –   Lynwood Byron M., Keswick, VA Dec 12, 2011
  •   5.0
    "|Always an exceptional experience in service , Thank You !"   –   Roy M., Sandston, VA Dec 10, 2011
  •   5.0
    "Both Steve and Rick are terrific at their jobs. They are professional, organized and courteous."   –   Nancy F., Richmond, VA Dec 10, 2011
  •   5.0
    "This service visit was no different than every other visit I have had with Crown Mini - truly exceptional. I thought I would never say this, but I enjoy taking my car in for service. They go out of their way to make sure all my questions are addressed, my service needs met and that I am pleased with the bottom line."   –   MINI Owner, Richmond, VA Dec 10, 2011
  •   4.5
      –   Danica H., Maidens, VA Dec 9, 2011
  •   5.0
      –   Brooke C., Afton, VA Dec 9, 2011
  •   5.0
    "Both the service advisor and the Mechanic working on my vehicle went the extra mile to diagnose and solve the issues I had. The mechanic even went a step further and performed a courtesy check of my entire car and found a problem I had previously not noticed. The service advisor worked with the mechanic to get it fixed all at the same time!"   –   Kurt S., Chesapeake, VA Dec 9, 2011
  •   5.0
    "Crown Mini Service department is truly exceptional. I don't think this service department can be beat, anywhere. All the techs, Steve and Rick are just the best. When I'm in for any service, I feel like I am the only customer there. Thanks Guys, I really appreciate all you do for me."   –   Dalton L., Mineral, VA Dec 7, 2011
  •   4.0
      –   Emily C., Richmond, VA Dec 6, 2011
  •   5.0
      –   William A., Mechanicsville, VA Dec 5, 2011
  •   3.0
      –   MINI Owner, Deltaville, VA Dec 4, 2011
  •   5.0
      –   Anthony B., Midlothian, VA Dec 3, 2011
  •   5.0
    "When I left the dealership, my mini was running so smoothly I nearly let it drive itself home."   –   MINI Owner, Linville, VA Dec 3, 2011
  •   4.5
      –   MINI Owner, Richmond, VA Dec 3, 2011
  •   5.0
    "Everything is always top notch in mini service. They make you feel like part of the family. Steve is very knowledgeable about all of the years mini was built and provides a wealth of information. Between Steve and Rick you have a great team taking care of customers. That is part of the reason that we own 2 mini's."   –   Gary Z., Fredericksburg, VA Dec 2, 2011
  •   5.0
      –   Clara M., Charlottesville, VA Dec 2, 2011
  •   5.0
      –   Terrell G., WICOMICO CHURCH, VA Dec 1, 2011
  •   5.0
      –   Sue H., Powhatan, VA Nov 29, 2011
  •   5.0
    "Mini service continues to provide exceptional service and advice. This is one of the reasons we purchased another mini for our family."   –   Gary Z., Fredericksburg, VA Nov 29, 2011
  •   4.5
      –   Ann H., Richmond, VA Nov 27, 2011
  •   5.0
    "The service department was fantastic. My car had had a leaking windshield and electrical damage and was in the shop for almost a week. Though initially unable to provide a loaner, the service department contacted me on a Saturday and was able to provide one. They were also extremely helpful and supportive in providing necessary documentation for use with insurance company and the dealership that sold me the car with the improperly installed windshield. I couldn't be more satisfied with my service experience."   –   James B., Richmond, VA Nov 27, 2011
  •   5.0
    "The people at my MINI dealership are fantastic! That is why I keep coming back.this is MINI number 3 for me.great car.great people.great service."   –   MINI Owner, Glen Allen, VA Nov 26, 2011
  •   1.0
    "We dropped off our car at 8:30 a.m. For a service and inspection. We were not called until 11:28 a.m. about a balding tire problem. After arriving within 20 minutes and Informing the staff that I did not want a a new set of tires I was told my car had not been washed yet. Three hours had passed and they hadn't washed my car yet! Several people attempted to talk me into buying tires from the dealership. This was a huge waste of my time. I felt I had to prove to these pushy service people why I would not buy tires from them. The technician returned my key to the service manager and he lied and said it wasn't my key while he attempted to sale me an extended warranty. I had to refuse the warranty multiple times and then the same manager handed me my paperwork and pulled MY key out of his pocket. I want you to understand that it is inappropriate and rude to try the fear and stall tactic to increase your service sales and I did not appreciate being treated so rude and obnoxiously. You have lost a customer for life!"   –   Elizabeth V., Chester, VA Nov 26, 2011
  •   5.0
    "They fit me in the schedule and got me out on time."   –   Steven H., Richmond, VA Nov 25, 2011
  •   5.0
      –   Jennifer J., Midlothian, VA Nov 25, 2011
  •   5.0
      –   Julianna W., Richmond, VA Nov 25, 2011
  •   4.5
      –   MINI Owner, Charlottesville, VA Nov 24, 2011
  •   5.0
    "Steve is knowledgeable, polite and works hard to keep my mini in top condition."   –   Constance W., Charlottesville, VA Nov 24, 2011
  •   4.0
      –   MINI Owner, Richmond, VA Nov 23, 2011
  •   5.0
      –   Jeremy L., Midlothian, VA Nov 23, 2011
  •   5.0
      –   Henry M., Williamsburg, VA Nov 23, 2011
  •   5.0
      –   Christopher M., Glen Allen, VA Nov 22, 2011
  •   5.0
      –   Lee B., Glen Allen, VA Nov 22, 2011
  •   4.5
      –   Mark L., Richmond, VA Nov 22, 2011
Crown MINI of Richmond 8710 W Broad St Richmond , VA 23294 Sales: (877) 600-8146